{"id":6974,"date":"2025-07-08T12:38:00","date_gmt":"2025-07-08T10:38:00","guid":{"rendered":"http:\/\/wordpress.p698116.webspaceconfig.de\/tigges-as-host-of-the-bvmws-fokus-vertrieb-event-series\/"},"modified":"2025-07-08T12:38:00","modified_gmt":"2025-07-08T10:38:00","slug":"tigges-as-host-of-the-bvmws-fokus-vertrieb-event-series","status":"publish","type":"post","link":"https:\/\/tigges.legal\/en\/tigges-as-host-of-the-bvmws-fokus-vertrieb-event-series\/","title":{"rendered":"TIGGES as host of the BVMW&#8217;s &#8220;FOKUS.Vertrieb&#8221; event series"},"content":{"rendered":"<p>Last Thursday, our law firm in D\u00fcsseldorf&#8217;s Medienhafen became a meeting place for entrepreneurs who know: &#8220;SMEs need new approaches to B2B sales.&#8221; As a law firm advising SMEs, it was a great pleasure for us to host the <strong>BVMW<\/strong> &#8216;s FOKUS.Vertrieb event series.<\/p>\n<p>On this evening, everything revolved around the central topic:<br \/>&#8220;Digital visibility and modern sales strategies in SMEs.&#8221; Digital experts from the<strong> Graphix<\/strong> agency<strong>,<\/strong> <strong>Andreas Fraessdorf<\/strong> and <strong>Gaby Willeczelek<\/strong>, provided practical insights into how the customer journey in B2B has changed &#8211; and why traditional sales channels are no longer enough to win new customers in the long term. TIGGES partner <a href=\"\/f-1-21-117-micaela-schork-ll-m.html\">Micaela Schork<\/a>, LL.M. shed light on the legal pitfalls surrounding AI-supported search engine optimization, chatbots and lead nurturing.   <\/p>\n<p>The great interest, the exciting discussions and the open exchange have once again shown:<br \/>SMEs are ready for new ways in sales &#8211; but not without clear strategies, the right tools and legal security.<\/p>\n<p>Many thanks to <strong>Alexandra Rath<\/strong> for her competent moderation and to <strong>Graphix<\/strong> for their trust and great cooperation!<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" src=\"\/images\/14-LI-Posts-neue-Farben7.png\" width=\"400\" height=\"400\" alt=\" \" title=\" \"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last Thursday, our law firm in D\u00fcsseldorf&#8217;s Medienhafen became a meeting place for entrepreneurs who know: &#8220;SMEs need new approaches to B2B sales.&#8221;<\/p><\/p>\n","protected":false},"author":3,"featured_media":8402,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[206],"tags":[],"class_list":["post-6974","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events"],"acf":[],"_links":{"self":[{"href":"https:\/\/tigges.legal\/en\/wp-json\/wp\/v2\/posts\/6974","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tigges.legal\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tigges.legal\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tigges.legal\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/tigges.legal\/en\/wp-json\/wp\/v2\/comments?post=6974"}],"version-history":[{"count":0,"href":"https:\/\/tigges.legal\/en\/wp-json\/wp\/v2\/posts\/6974\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tigges.legal\/en\/wp-json\/wp\/v2\/media\/8402"}],"wp:attachment":[{"href":"https:\/\/tigges.legal\/en\/wp-json\/wp\/v2\/media?parent=6974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tigges.legal\/en\/wp-json\/wp\/v2\/categories?post=6974"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tigges.legal\/en\/wp-json\/wp\/v2\/tags?post=6974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}