Media-for-equity: Successful marketing financing for start-ups?

Companies need to advertise themselves and their products or services in order to develop their target market. However, advertising costs money, which in turn is not available to the necessary extent for start-ups and is also not always so easy to obtain on the (traditional) capital market. So how can this problem be solved? Media-for-equity is the key!

M&A transactions & ESG – match or no match?

Three letters have been on everyone’s lips for some time (not only) among investors: “ESG”. ESG stands for Environmental, Social, Governance and translates as “environmental, social and corporate governance”. Sustainability therefore no longer refers exclusively to environmental protection, but also to the social and corporate climate.

The EU adopts groundbreaking AI regulation: what you need to know

On December 9, 2023, the negotiators of the European Parliament and the Council Presidency agreed on the final version of the EU AI Regulation, which is described as the world’s first comprehensive legal framework for artificial intelligence. Read here what you need to know about it.